7 For All Mankind is a California-born premium denim brand that launched in 2000, known for pioneering the premium denim movement and blending luxury with everyday staples. The brand is characterized by its focus on the “Californian ease” of laid-back style, combined with refined craftsmanship, innovative fabrics, and flattering silhouettes for men and women. It is recognized for its impeccable quality, attention to detail, and iconic back-pocket squiggle design.